Minimalist and warm classicism, ceramic trend for 2019
Habitat trends up to 2020 focus on a revamped vision of luxury, with strong values such as essentiality and sustainability. They call it Soft Heritage. People seek authenticity and to feel at ease with themselves in a natural and warm environment. These are the conclusions of the Habitat Trends Observatory for the coming years, which have just been presented at the International Ceramics Exhibition, Cevisama.
Ceramics has strengthened its position as a solid substitute for other heavier, less practical and more expensive natural materials; and it has done so with incredible results. Architects, designers, product managers from tile companies and market specialists have studied what living spaces will look like in the near future. Their opinion confirms the recovery of classic ceramics, from a soft and delicate perspective, to create welcoming environments. Shelters where you can disconnect from the world and reconnect with yourself.
We are close to minimalism but with warm hints. Refined graphics in pink, terracotta, orange … combined with neutral colors and natural materials such as untreated wood and natural fibers.
The ceramic preferences at the beginning of the 21st century aim to recover handcrafted and rustic repertoires, but with contemporary aesthetics. We’re talking about renewed hydraulic tiles. Old hydraulic tiles have updated their finish, color and graphic size, giving a more delicate and subtle look.
These are clear trends in the residential use of habitat: decorative ceramics for kitchens, handcrafted ceramics for bathrooms, rustic tiles in a staircase… But this trend is also being transferred to the contract segment. For example, hotels for travelers that offer lodging in environments as pleasant and comfortable as the home itself.
The Habitat Trends Observatory places this preference towards the recovery of classic ceramics as the trend with the greatest potential in the coming years.